The American Red Cross is asking Georgians statewide to help patients in need by making an appointment to give blood or platelets. The Red Cross said donors of all blood types remain critical to keeping momentum up and the state’s blood supply stable as spring begins.
To help promote the initiative, the American Red Cross said it has partnered with lifestyle brand Life is Good to provide those who donate blood or platelets March 30 to April 12, an exclusive Red Cross x Life is Good t-shirt, while supplies last. Visit redcrossblood.org/ local-homepage/events/ life-is-good.html for details.
“Life is Good has always been about more than a t-shirt; it’s a reminder that the world is full of good worth fighting for, and that spreading optimism starts with the everyday choices we make,” Life is Good Vice President of Strategic Partnerships Linne Kimball said.
“For us, partnering with the Red Cross was a natural fit, because giving blood is proof that one person and one simple act can make a real difference. We hope this collaboration inspires donors old and new to turn positivity into purpose because doing good doesn’t have to be complicated; sometimes all it takes is rolling up a sleeve.”
Between spring break plans and the return of outdoor activities, busy spring calendars can impact the availability of lifesaving blood products — but the need for blood never stops.
“It’s critical that donors make and keep appointments in the weeks to come to help the blood supply stand up to any seasonal disruptions or challenges,” Red Cross Senior Vice President of Donor Services Paul Sullivan said. “The Red Cross is grateful to Life is Good for joining us in an important mission of sparking optimism and kindness through blood donation.”
- Contributed